Samsung Pakistan has officially expanded its Trade-In Programme, allowing consumers across Pakistan to upgrade to the latest Galaxy smartphones through a simpler and more affordable process.
The initiative is designed to help users exchange their older smartphones and receive instant value that can be used toward the purchase of a new Galaxy device. The programme supports selected Samsung flagship phones as well as Apple iPhones, making it easier for consumers to switch to newer devices without bearing the full upfront cost.
Samsung Pakistan stated that the Trade-In Programme addresses a growing consumer trend where many users continue using older smartphones due to rising device costs and complicated upgrade procedures. Through this campaign, the company aims to provide a seamless and rewarding smartphone upgrade experience.
Customers can trade in devices ranging from the Samsung Galaxy S22 to the Samsung Galaxy S25 Ultra, while Apple users can also exchange models from the iPhone 13 to the iPhone 16 Pro Max.
One of the major highlights of the programme is the option to upgrade toward Samsung’s latest flagship devices, including the anticipated Samsung Galaxy S26 Ultra, by using the trade-in value of an existing smartphone.
To further simplify the switching process, Samsung is also promoting its Samsung Smart Switch feature, which enables users to transfer data from old Samsung devices and iPhones to new Galaxy phones without losing important files, contacts, photos, or applications.
The Trade-In Programme is currently available at selected retail outlets in Lahore, Islamabad, and Rawalpindi. According to Samsung Pakistan, there are 15 participating shops in Lahore, five in Islamabad, and four in Rawalpindi where customers can complete the exchange process.
Consumers who prefer online shopping can also access the Trade-In Programme through Samsung Pakistan’s official eStore, where users can check the estimated value of their current smartphone through a quick online process.
In collaboration with Zong 4G, Samsung’s trade-in offers are also available at selected Zong customer service centres in Lahore and Islamabad, expanding accessibility for customers interested in upgrading their devices.
Samsung Pakistan emphasized that the campaign is focused on making flagship smartphone upgrades more affordable while encouraging users to experience the latest Galaxy innovations, including improved performance, premium design, and AI-powered features.
As part of the offer, customers purchasing new Galaxy flagship smartphones through the Trade-In Programme will also receive a one-time free screen replacement, adding further value to the promotion.
The campaign is being promoted under the slogan “Purana Phone Laao, Naya Phone Lejao, Behtareen Qeemat Par,” highlighting the idea that older smartphones still carry significant exchange value toward newer premium devices.
Consumers interested in the programme can visit Samsung Pakistan’s official website or participating retail outlets to learn more about eligible devices, exchange values, and ongoing offers.
